It’s satisfying and thrilling to help people figure out exactly what they’re all about and how to tell their stories. I’ve worked as a copywriter with small business, tiny NGOs and terrifyingly big international organisations to craft copy and messages to tell brand stories and drive messages home.
“What a wonderful experience it’s been working with Sophie.She’s refreshing, professional, extremely organised, efficient and she really knows her stuff. I can’t recommend her highly enough!”
—Lara Damiani, Think Films creative director
UNICEF Timor-Leste website writing
I helped UNICEF’s office in Timor-Leste re-write their website—developing creative content, sticking to global brand rules and guidelines, and writing intelligently and respectfully about the challenges and opportunities of UNICEF’s work in Timor-Leste.
Live Below the Line brand copy
As Live Below the Line’s communications director, I wrote and designed copy and messaging for the 2016 campaign—including campaign tagline, key messages, website copy, social media copy, EMD copy and video scripts and copy.
CareerFAQs industry copywriting
I helped CareerFAQs with SEO-optimised website content for their series of nearly 100 new industry pages—clear, informative and accessible introductions to a broad range of work industries for job-hunters.
Perth Coffee Roasters website writing
I helped my parents set up the website for their new coffee roasting business—the aptly named Perth Coffee Roasters—and wrote website copy and blog posts in exchange for free coffee.